Google Webmaster Tools is a set of tools, provided by Google themselves, to help webmasters understand how Google views their website. Webmasters can leverage the information provided here to help increase website traffic.
Some of the key feature offered in Google Webmaster Tools are:
- See how Googlebot crawls and indexes your website.
- See how and where your website shows in Google search results
- See how many times it was shown and clicked in the search results.
- Get alerts and notifications from Google if they detect malware or errors on your website.
- Find out what websites link back to your website.
- Submit sitemaps and feeds to Google to be added the index.